logofolio.

Whether you’re starting up a new business or have an existing one, your logo is your opportunity to create an instant and lasting impression, which resonates with your existing and potential new clients.

Your logo is the face of your brand and business, it…

  • grabs attention
  • reveals your identity
  • is the foundation of your brand identity
  • is memorable
  • distinguishes you from the competition
  • fosters brand loyalty, inviting new customers


When considering a new logo think about the styles available;


Wordmark Logo

One of the most common types of logos. As the term suggests, it’s the typographic representation of a brand name where there are no images, icons or emblems. Some household names opting for text base are Coca Cola, Google, IKEA, Amazon and many more.


Lettermark logo

As oppose to workmark logos displaying the full name of business, lettermark is the symbolic abbreviations of a brand or business and is suitable for business with lengthy names such as BBC, H&M, RNLI. If you’re considering a wordmark or lettermark logo your business name is going to be the deciding factor. If your name is on the lengthier side, lettermarks save the day.


Brandmark logo

Most logo designs are a combination of business name, image, shape or graphical element intended to engage a customer’s emotional side. However a brandmark logo leaves all letters and words behind to focus exclusively on the descriptive power of imagery. For instance the Premier league uses the symbol of lion – the king of animals whose common traits are majesty, strength and courage with the premier league being a powerful organisation.


Emblem 

Typically it’s a logo with both graphic – quite often an institutional crest and typo graphical elements, created within a frame of border. Giving a nod to time-honoured tradition with just a hint of whimsy, tapping into consumers’ love of nostalgia, whilst communicating confidence, heritage and prestige. 


Fresh in our minds the Queens Jubilee emblem created by a student at the University of Leeds, well done Edward Roberts !!

logofolio

Whether you’re starting up a new business or have an existing one, your logo is your opportunity to create an instant and lasting impression, which resonates with your existing and potential new clients.

Your logo is the face of your brand and business, it…

  • grabs attention
  • reveals your identity
  • is the foundation of your brand identity
  • is memorable
  • distinguishes you from the competition
  • fosters brand loyalty, inviting new customers


When considering a new logo think about the styles available;


Wordmark Logo

One of the most common types of logos. As the term suggests, it’s the typographic representation of a brand name where there are no images, icons or emblems. Some household names opting for text base are Coca Cola, Google, IKEA, Amazon and many more.


Lettermark logo

As oppose to workmark logos displaying the full name of business, lettermark is the symbolic abbreviations of a brand or business and is suitable for business with lengthy names such as BBC, H&M, RNLI. If you’re considering a wordmark or lettermark logo your business name is going to be the deciding factor. If your name is on the lengthier side, lettermarks save the day.


Brandmark logo

Most logo designs are a combination of business name, image, shape or graphical element intended to engage a customer’s emotional side. However a brandmark logo leaves all letters and words behind to focus exclusively on the descriptive power of imagery. For instance the Premier league uses the symbol of lion – the king of animals whose common traits are majesty, strength and courage with the premier league being a powerful organisation.


Emblem 

Typically it’s a logo with both graphic – quite often an institutional crest and typo graphical elements, created within a frame of border. Giving a nod to time-honoured tradition with just a hint of whimsy, tapping into consumers’ love of nostalgia, whilst communicating confidence, heritage and prestige. 


Fresh in our minds the Queens Jubilee emblem created by a student at the University of Leeds, well done Edward Roberts !!

https://creativedigitalprint.com. https://creativegraphicsuk.com